Introduction
Welcome to CLEARLINE.
These Terms of Service (“Terms”) govern your access to and use of clearlinepet.com and any websites, applications, software, subscriptions, widgets, endorsement programs, content, communications, products, tools, features, and other services provided under the CLEARLINE name (collectively, the “Services”).
When these Terms use “CLEARLINE,” “we,” “us,” or “our,” they mean [FULL LEGAL BUSINESS NAME], doing business as CLEARLINE and operating clearlinepet.com.
When these Terms use “you” or “your,” they mean the individual accessing or using the Services. If you use the Services for a company or other legal entity, you represent that you have authority to bind that entity, and “you” includes that entity.
Questions about these Terms may be sent to legal@clearlinepet.com. General support inquiries may be sent to support@clearlinepet.com.
IMPORTANT NOTICE: THESE TERMS CONTAIN A BINDING ARBITRATION AGREEMENT, CLASS-ACTION WAIVER, JURY-TRIAL WAIVER, LIMITATION OF LIABILITY, AND OTHER PROVISIONS THAT AFFECT YOUR LEGAL RIGHTS. PLEASE REVIEW THEM CAREFULLY.
SUBSCRIPTION NOTICE: UNLESS A SEPARATE WRITTEN AGREEMENT EXPRESSLY PROVIDES OTHERWISE, YOUR RIGHT TO DISPLAY CLEARLINE WIDGETS, BADGES, VERIFICATION MARKS, AND ENDORSEMENT MATERIALS IS LIMITED TO YOUR ACTIVE, PAID SUBSCRIPTION AND THE PARTICULAR USES WE AUTHORIZE. CANCELING A SUBSCRIPTION DOES NOT PURCHASE PERMANENT DISPLAY RIGHTS.
1. Acceptance of These Terms
By creating an account, purchasing a subscription or product, installing or displaying a CLEARLINE widget, accessing or using the Services, or otherwise indicating your acceptance, you agree to these Terms.
Our Privacy Policy explains how we handle personal information. Acceptance of these Terms does not replace any separate consent required by applicable privacy law.
If you do not agree to these Terms, you may not access or use the Services.
You must be at least 18 years old and legally capable of entering into a binding agreement to use the Services. The Services are not intended for children.
If additional terms, policies, an order form, or a separately executed agreement applies to a particular Service, those additional terms are incorporated into these Terms. If there is a direct conflict, the separately executed agreement will control only to the extent of the conflict.
2. The Services
CLEARLINE may provide services relating to pet products and businesses, including veterinary review and endorsement programs, endorsement management, verification records, hosted widgets, badges, display tools, reporting, and related digital services.
The specific Services, deliverables, usage limits, and permissions included in your purchase are those expressly described in your applicable plan or written order.
The Services may change over time. To the fullest extent permitted by law, CLEARLINE may add, change, suspend, restrict, discontinue, or remove any Service, feature, integration, content, or functionality.
CLEARLINE does not guarantee that a particular feature, integration, data source, veterinarian, endorsement, or functionality will remain available. Changes remain subject to any express commitments in a separately executed agreement and applicable law.
Unless CLEARLINE expressly agrees otherwise in a signed written agreement, the Services do not include any guaranteed service level, uptime commitment, response time, data-retention period, or support obligation.
Payment purchases the Services and limited rights expressly included in your plan. It does not purchase a favorable veterinary opinion, ownership of a veterinarian’s identity or statements, permanent verification status, or perpetual endorsement rights.
3. Not Veterinary or Emergency Services
Unless CLEARLINE expressly states otherwise in a separate written agreement, CLEARLINE is not a veterinary practice, animal hospital, pharmacy, insurer, or emergency-response provider.
Information, assessments, endorsements, recommendations, and other materials made available through the Services are not a substitute for advice from a veterinarian who has evaluated the particular animal.
A veterinary review or endorsement concerning a product does not constitute individualized diagnosis or treatment advice for every animal that may use that product.
You are responsible for consulting a qualified veterinarian before making decisions concerning a pet’s health, medication, treatment, or other individualized care needs.
DO NOT USE THE SERVICES FOR AN EMERGENCY. If you believe a person or animal may be experiencing an emergency, contact an appropriate emergency provider immediately.
Use of the Services does not, by itself, create a veterinarian-client-patient relationship between you and CLEARLINE or a participating veterinarian.
4. Accounts and Account Security
Some Services require an account. You agree to:
- Provide accurate, complete, and current information.
- Keep your account information current.
- Maintain the confidentiality of your credentials.
- Use reasonable safeguards to prevent unauthorized access.
- Notify CLEARLINE promptly of suspected unauthorized access.
- Accept responsibility for activity conducted through your account, subject to applicable law.
You may not share, sell, rent, license, or transfer your account without CLEARLINE’s prior written approval.
We may reasonably rely on instructions, purchases, submissions, and communications received through your account as authorized by you.
We may require identity, payment, ownership, or account verification. We may refuse to restore access if we cannot reasonably verify that you control the account or its associated email address.
You may not create an account using false information, create accounts in bulk, evade restrictions, or create a replacement account after suspension or termination without our written approval.
5. Subscriptions, Renewals, and Cancellation
Subscription terms, billing frequency, included usage, and applicable prices will be disclosed at purchase or in an applicable order form.
Subscriptions automatically renew for successive periods equal to the original subscription period unless canceled before the applicable renewal date. By purchasing a recurring subscription, you authorize CLEARLINE and its payment processors to charge your selected payment method for each renewal period.
Renewals will be charged at CLEARLINE’s then-current price, subject to legally required notice, unless a separate written agreement states otherwise.
You may cancel automatic renewal through your account settings, if available, or by contacting support@clearlinepet.com. Cancellation takes effect at the end of the current paid subscription period unless applicable law or your written agreement provides otherwise.
Canceling automatic renewal alone does not immediately end otherwise valid access during the remaining paid period. Earlier suspension, termination, or withdrawal of particular materials may occur under these Terms.
Deleting an application, removing a widget, abandoning an account, revoking a payment method, or ceasing use does not cancel a subscription.
Except where applicable law or a separate written agreement requires otherwise:
- Fees are nonrefundable.
- We do not provide prorated refunds or credits for partially used periods.
- Cancellation does not relieve you of amounts already incurred.
- Unused credits, allowances, and subscription time expire when the applicable subscription ends.
- Downgrades may result in loss of features, capacity, or access.
When your paid subscription ends, the associated display and use permissions end as described in Sections 15A–15D. Continuing to possess an embed code, screenshot, report, badge, certificate, or downloaded file does not extend those permissions.
If applicable law grants a mandatory cancellation or refund right, that right applies.
6. Fees, Payments, and Taxes
You agree to pay all fees and charges associated with your account when due.
You authorize CLEARLINE and its payment processors to charge your authorized payment method for:
- Subscription and renewal fees.
- Usage-based or overage charges.
- Products and services you purchase.
- Applicable taxes.
- Other amounts you authorize or incur under these Terms.
You must maintain a valid payment method and promptly update inaccurate billing information.
CLEARLINE may change prices, introduce charges, or begin charging for previously free features prospectively, subject to any applicable notice requirements.
Prices exclude taxes unless expressly stated. You are responsible for applicable sales, use, value-added, and similar transaction taxes, excluding taxes on CLEARLINE’s net income.
If a payment is declined, reversed, or overdue, CLEARLINE may, to the extent permitted by law:
- Retry an authorized payment method.
- Suspend or restrict Services and associated display permissions.
- Reduce account capacity or functionality.
- Cancel the applicable subscription.
- Recover reasonable collection costs and legal fees.
- Charge interest at the lesser of 1.5% per month or the maximum lawful amount.
You must raise billing disputes within 30 days after the charge first appears, except where applicable law provides a longer period or a nonwaivable dispute right.
Fraudulent chargebacks are a material breach of these Terms. Nothing in these Terms prevents a good-faith exercise of payment-dispute rights provided by law.
7. Trials, Promotions, and Service Credits
CLEARLINE may offer trials, promotional access, coupons, or service credits.
Unless expressly stated otherwise:
- Offers may be modified or withdrawn prospectively.
- Offers are limited to one per person, organization, or payment method.
- Credits are nonrefundable, nontransferable, and have no cash value.
- Credits may expire as disclosed with the offer.
- Credits may not be resold or used outside the Services.
- We may revoke benefits obtained through fraud, mistake, or abuse.
If the disclosed terms state that a trial converts to a paid subscription, your subscription begins automatically unless you cancel before the trial ends.
Trial access does not create permanent rights to any widget, badge, or Endorsement Material.
8. Products, Shipping, and Returns
If CLEARLINE offers physical products, availability, pricing, and descriptions may change.
We may reject, cancel, or limit an order for lawful reasons, including suspected fraud, pricing errors, unavailability, or shipping restrictions.
Shipping and delivery dates are estimates unless expressly guaranteed. Risk of loss and title pass as provided by applicable law and the applicable shipping terms.
Returns, exchanges, and refunds are governed by the return policy disclosed at purchase and applicable law.
You are responsible for reviewing product labels, instructions, warnings, ingredients, sizing, and suitability before use.
Physical possession of a product, printed badge, or marketing asset does not grant continuing endorsement or trademark rights beyond the applicable license.
9. User Content
“User Content” means information, text, files, product specifications, photographs, videos, reviews, messages, and other material you submit or make available through the Services.
As between you and CLEARLINE, you retain your existing ownership rights in User Content.
You grant CLEARLINE a worldwide, nonexclusive, royalty-free, sublicensable, transferable license to host, store, reproduce, process, adapt, format, transmit, and otherwise use User Content as reasonably necessary to:
- Provide and operate the Services.
- Conduct requested reviews and administer endorsement programs.
- Fulfill your requests and transactions.
- Maintain, secure, troubleshoot, and improve the Services.
- Verify compliance with these Terms.
- Preserve necessary records.
- Comply with law and protect legal rights.
We may provide relevant User Content to participating reviewers and service providers to carry out these purposes, subject to applicable confidentiality obligations and our Privacy Policy.
If you submit content specifically for public display, a testimonial, or authorized promotional use, you authorize that use within the scope of your submission and any applicable permissions.
These licenses continue only for as long as reasonably necessary for their stated purposes, including permitted retention under Section 15C and our Privacy Policy.
You represent that you have all rights and permissions necessary to provide User Content and authorize its permitted use.
You remain responsible for its accuracy, legality, and completeness, including product information used in an assessment.
Submitting or paying for an endorsement does not make the veterinarian’s statements, identity, professional credentials, or CLEARLINE’s separately created materials your User Content. Their use is governed by Sections 15A–15D and any applicable separate agreement.
10. Personal Information and Confidential Submissions
You may submit information about another person only with a lawful basis and any necessary permissions.
Do not upload human medical records, government identification numbers, payment-card information outside the authorized payment interface, or other sensitive information unnecessary for the Services.
Pet and product records may contain personal information concerning owners, reviewers, or other people. Our Privacy Policy governs our handling of that personal information.
A content license in these Terms does not override our Privacy Policy or any nonwaivable privacy right.
11. Aggregated and Deidentified Data
CLEARLINE may create and use aggregated, statistical, and deidentified information for analytics, research, benchmarking, security, reporting, and product development, subject to applicable law and our Privacy Policy.
To the extent legally protectable, CLEARLINE retains rights in its independently created service analytics, performance analyses, and compilations.
We do not claim ownership of an individual’s identity, underlying facts, or another party’s preexisting rights merely because the information appears in a database.
Information will be treated as deidentified only when it meets the applicable legal standard. Personal information does not become unrestricted simply because a subscription ends.
12. Artificial Intelligence and Automated Features
The Services may include artificial intelligence, machine learning, automation, or predictive features.
These features may produce inaccurate, incomplete, outdated, biased, or unsuitable results. Outputs may not be unique.
You must independently review outputs before relying on or publishing them. You remain responsible for your decisions, product claims, and marketing.
Automated output is not a veterinary endorsement unless an identified veterinarian has actually reviewed and authorized the particular statement for the permitted use.
You may not use AI to fabricate a veterinarian, signature, credential, quotation, approval, or endorsement, or to materially alter an authorized endorsement.
Processing of personal information and private customer content through automated features remains subject to our Privacy Policy.
13. Acceptable Use
You may use the Services only lawfully and in accordance with these Terms.
You may not:
- Violate law or third-party rights.
- Submit fraudulent, infringing, threatening, or harmful material.
- Misrepresent identity, affiliation, credentials, or authority.
- Fabricate or manipulate endorsements, reviews, verification results, or supporting evidence.
- Introduce malware or interfere with the Services.
- Obtain unauthorized access to an account or system.
- Circumvent security measures, usage limits, license restrictions, or widget deactivation.
- Scrape, harvest, or systematically extract protected content without written permission.
- Reverse engineer the Services except where a restriction is prohibited by law.
- Copy, mirror, or create unauthorized derivative products.
- Use the Services or protected outputs to build or improve a competing service without written permission.
- Sell, sublicense, or redistribute access or licensed materials without authorization.
- Remove required disclosures, dates, qualifications, attribution, or proprietary notices.
- Manipulate credits, promotions, ratings, or engagement.
- Facilitate animal abuse or other unlawful conduct.
- Assist another person in doing any of the above.
We may investigate suspected violations and preserve or disclose information where reasonably necessary and legally permitted to protect the Services, enforce agreements, or comply with law.
14. Monitoring and Content Removal
CLEARLINE is not obligated to monitor all content but may review activity and materials to operate and protect the Services.
We may restrict or remove content or functionality that we reasonably believe violates these Terms, creates legal or security risk, is misleading, or may harm CLEARLINE or others.
Except where required by law or a separate agreement, we need not provide advance notice before responding to suspected fraud, unlawful claims, security issues, or invalid endorsements.
Failure to remove content does not constitute approval.
Additional rights concerning widgets and endorsements appear below.
15. CLEARLINE Intellectual Property
The Services, including software, interfaces, branding, workflows, documentation, evaluation frameworks, designs, and other proprietary materials, are owned by CLEARLINE or its licensors.
Subject to these Terms, CLEARLINE grants you a limited, revocable, nonexclusive, nontransferable, nonsublicensable license to access the Services for your authorized purposes.
Commercial display of CLEARLINE widgets and endorsement assets is permitted only as expressly authorized in Section 15A or a separate written agreement.
No rights are granted by implication. Payment of subscription, setup, assessment, or implementation fees does not transfer intellectual-property ownership.
15A. Widgets, Badges, and Endorsement Display License
For these Terms:
“Widgets” means CLEARLINE-hosted or supplied embeds, scripts, components, verification links, interactive displays, and similar tools.
“Endorsement Materials” means veterinarian statements, quotations, names, images, credentials, approved reviews, ratings, badges, seals, certificates, verification marks, and related display assets supplied or licensed through CLEARLINE.
“Authorized Properties” means the websites, domains, product pages, products, brands, accounts, and marketing channels expressly approved under your plan or written order.
While your applicable subscription is active, all undisputed amounts due are paid, and the relevant permissions remain valid, CLEARLINE grants you a limited, nonexclusive, nontransferable, revocable license to display the approved Widgets and Endorsement Materials on Authorized Properties.
This license is limited to the particular product, version, claim, context, territory, channel, and period authorized. Approval for one product or website does not automatically extend to another product, formulation, brand, domain, marketplace, or advertising campaign.
Unless expressly included in your plan or approved in writing, the license does not include use in packaging, printed materials, paid advertisements, retailer listings, or standalone downloadable assets.
Your agencies and contractors may implement authorized uses on your behalf, but receive no independent rights. You remain responsible for their compliance.
You must preserve required attribution, qualifications, disclosures, dates, links, and presentation requirements. You may not materially alter, selectively quote, crop, or reformat an endorsement in a way that changes its meaning or makes it misleading.
You may not imply that:
- An endorsement covers a product or claim that was not evaluated.
- A veterinarian or CLEARLINE guarantees safety, effectiveness, or suitability for every animal.
- A badge represents government approval or a professional certification beyond the verification expressly described.
- An expired, suspended, or withdrawn authorization remains current.
CLEARLINE may specify reasonable display and implementation requirements and require corrections to unauthorized or misleading uses.
No perpetual license, ownership transfer, or unrestricted buyout is included unless a separate written agreement expressly identifies the affected materials and the rights that survive subscription expiry.
15B. Veterinary Reviews and Endorsement Conditions
Participating veterinarians retain their independent professional judgment. CLEARLINE does not guarantee a favorable opinion, a particular rating, or approval of a particular claim.
Unless your written order expressly promises a specified deliverable or remedy, fees compensate the applicable review, administration, technology, and licensing services rather than purchase a favorable outcome.
You must provide complete and accurate product information and supporting materials relevant to a review.
You must promptly notify CLEARLINE of a material change affecting an endorsement, including changes to ingredients, formulation, manufacturing, labeling, intended use, substantiation, safety information, recall status, or the marketing claim being made.
You may not apply an existing endorsement to a materially changed product or claim without renewed authorization.
CLEARLINE may suspend, restrict, or withdraw an affected Widget, badge, or Endorsement Material if:
- The veterinarian withdraws or changes the relevant opinion or permission.
- The applicable consent or license expires.
- Supporting information is inaccurate, incomplete, or no longer adequate.
- A product or claim materially changes.
- The display is misleading, unauthorized, or noncompliant.
- Continuing use presents a reasonable legal, professional, safety, or reputational concern.
Such action does not necessarily mean the veterinarian has issued a negative opinion about the product.
You are responsible for your advertising claims, their substantiation, and legally required disclosures of compensation or other material connections. You must not remove a required disclosure supplied with an endorsement.
CLEARLINE’s provision of a Widget or template does not relieve you of responsibility for how the material is used in your particular advertising context.
A factual verification statement refers only to the checks expressly described for that statement and the relevant date. It is not an unlimited guarantee of credentials, product quality, regulatory compliance, or future performance.
Rights involving a veterinarian’s name, image, credentials, or statements are limited by the permissions actually granted by that veterinarian or other rights holder. These customer Terms do not themselves obtain consent from a veterinarian who is not a party to them.
15C. Endorsement Data, Verification Records, and Retention
“Endorsement Records” means records used to administer or document an endorsement or verification, including review submissions, supporting evidence, permissions, scope restrictions, dates, status history, and related compliance records.
As between you and CLEARLINE:
- You retain your existing rights in materials you supply.
- Veterinarians and other contributors retain rights they have not expressly assigned or licensed.
- CLEARLINE retains rights in its proprietary systems, workflows, evaluation frameworks, report formats, and legally protectable compilations that it creates.
- Paying for an assessment or subscription does not automatically transfer CLEARLINE’s or a contributor’s rights to you.
CLEARLINE may retain relevant Endorsement Records after cancellation, expiry, suspension, or termination where reasonably necessary for legitimate and lawful purposes, including documenting permissions, maintaining an audit history, preventing fraud, resolving disputes, meeting legal obligations, and establishing or defending legal claims.
Retention is subject to applicable agreements, our Privacy Policy, and applicable law. This section does not authorize indefinite retention of personal information without a valid purpose or override a legally required deletion right.
Retaining a record does not automatically authorize continued public advertising use of the associated endorsement. Public use remains subject to valid rights, the scope of the endorsement, applicable law, and any withdrawal or expiry.
CLEARLINE may update a hosted verification page to show that a CLEARLINE license or display authorization is inactive, expired, suspended, or withdrawn. Any status statement must accurately describe the relevant status and must not falsely imply that a veterinarian has reversed an opinion or that a product is unsafe.
Unless expressly included in your written agreement or required by law, your subscription does not entitle you to CLEARLINE’s internal methodology, confidential reviewer communications, complete verification database, other customers’ information, or unrestricted copies of third-party personal information.
You should obtain available copies of your own materials before access ends. Any statutory access, portability, or deletion right remains unaffected.
15D. What Happens When Display Rights End
The applicable display license ends when your paid subscription expires or is terminated, or when the particular license, endorsement permission, or authorized period ends, whichever occurs first. Display rights are unavailable during a valid suspension.
When the applicable right ends or is suspended:
Hosted functionality. CLEARLINE may immediately stop serving the affected Widget or Endorsement Materials, revoke access credentials, disable verification functionality, or replace the display with a neutral inactive-status notice.
CLEARLINE is not required to keep an expired display operating or provide a replacement. A cached copy, technical delay, or failure to disable a Widget immediately does not extend the license.
Promotional use. You must immediately stop using the affected materials in new or continuing advertising, campaigns, publications, or distributions under your control.
Removal. You must promptly remove or disable affected Widgets, badges, marks, quotations, graphics, screenshots, verification links, and other licensed materials from properties and materials you control. Technical removal must be completed no later than five business days after the right ends, unless law or a written notice reasonably necessary to address unlawful or misleading use requires a shorter period.
The five-business-day removal deadline is an administrative deadline, not an extension of advertising or display rights.
Third parties acting for you. You must promptly instruct your agencies, contractors, distributors, retailers, and other recipients you authorized to stop the affected uses and take reasonable steps to secure removal from placements you arranged.
Printed materials and inventory. You must stop producing and distributing materials bearing an expired licensed endorsement or mark, including affected packaging, unless a separate written agreement expressly grants a sell-through or continued-use period. Subscription expiry alone does not require retrieving products already delivered to end customers, unless applicable law or another binding obligation requires it.
Copies and workarounds. You may not preserve public use by rehosting assets, substituting screenshots, copying code or data into another tool, removing license checks, or using another account to circumvent expiry or suspension.
Private records. You may retain copies reasonably necessary for internal legal, accounting, or compliance records where lawfully obtained. Those copies may not be used for continued public display, promotion, resale, or redistribution.
Confirmation. Upon reasonable request, you must confirm removal and provide reasonable evidence concerning uses you control. This does not require disclosure of unrelated confidential information.
Reactivation. Resubscribing does not automatically restore every previous endorsement or approve intervening uses. Reactivation may require payment, updated information, renewed permissions, or reassessment.
These restrictions do not eliminate rights you independently hold in your own content or an endorsement obtained outside CLEARLINE, or rights expressly granted to survive in a separate written agreement. However, you may not present independently held materials as an active CLEARLINE verification or use CLEARLINE’s marks without authorization.
Nothing in this section prohibits an honest review of CLEARLINE, a legally required disclosure, or a truthful historical statement that does not reproduce protected materials without permission or misleadingly imply current authorization.
15E. Unauthorized Continued Use
Unauthorized use of Widgets, CLEARLINE marks, or Endorsement Materials after the applicable right ends is a material breach of these Terms.
Subject to applicable law, CLEARLINE may disable affected hosted services, revoke access, demand removal, notify relevant hosting or advertising platforms of a supported rights violation, and pursue available contractual or legal remedies.
CLEARLINE may seek injunctive relief where the legal requirements for that relief are met. Nothing in these Terms guarantees that a court will grant a particular remedy.
CLEARLINE’s remedies do not create an automatic renewal, retroactive license, or permission to continue use merely by paying an invoice.
16. Feedback
If you provide ideas, suggestions, or feedback about the Services, you grant CLEARLINE a worldwide, perpetual, irrevocable, royalty-free, transferable, sublicensable right to use and commercialize that feedback without attribution or compensation.
This provision does not convert personal information, confidential product submissions, or third-party endorsement rights into unrestricted feedback.
17. Third-Party Services
The Services may integrate with or depend on third-party platforms, payment processors, hosting services, applications, or other providers.
Independent third-party services are governed by their own terms and policies.
To the fullest extent permitted by law, CLEARLINE is not responsible for third-party acts, availability, security, transactions, or changes beyond its control.
An integration may be discontinued. This does not extend rights to Endorsement Materials accessed through that integration.
18. Independent Professionals and Providers
Veterinarians and other professionals participating in the Services may act as independent contractors or independent third parties rather than CLEARLINE employees.
Their participation does not create a clinical relationship with you or every purchaser of an endorsed product.
Any specific representation concerning a professional’s credentials, review, or endorsement is limited to what CLEARLINE expressly states and the scope described in Sections 15A–15C.
Unless expressly agreed otherwise, a separate clinical, care, or other service you obtain directly from a provider is governed by your agreement with that provider.
19. Beta and Experimental Services
Features identified as beta, preview, early access, or experimental may be incomplete, unstable, changed, or discontinued.
They are provided “AS IS” to the fullest extent permitted by law and may be subject to additional restrictions.
Access to a beta feature does not authorize public use of an unapproved or provisional endorsement.
20. Availability and Data Preservation
The Services may be interrupted or impaired by maintenance, technical failures, third-party systems, network issues, security incidents, or events beyond our control.
We do not guarantee uninterrupted, timely, or error-free access.
You are responsible for keeping lawful independent copies of your own important records. The Services are not your sole backup or archival system.
CLEARLINE may establish reasonable limits on storage, bandwidth, processing, users, and retention.
Widget deactivation may affect the appearance of a customer website or placement. You are responsible for your implementation and for removing inactive embed code. These Terms do not authorize CLEARLINE to access or modify unrelated parts of your website.
We have no obligation to maintain access after termination except as required by a separate agreement or applicable law. Endorsement-record retention is governed by Section 15C.
21. Privacy and Security
Our Privacy Policy governs our collection and handling of personal information.
We use reasonable safeguards designed to protect information, but no system can be guaranteed completely secure.
If a security incident requires notice, we will provide notice as required by applicable law.
We may communicate with regulators, affected people, service providers, insurers, and other appropriate parties when legally required or reasonably necessary.
22. Electronic Communications
You consent to receive agreements, disclosures, notices, receipts, and service communications electronically where permitted by law.
You are responsible for keeping your contact information current and reviewing communications concerning your account, payments, permissions, and endorsement status.
Necessary service communications may continue after you opt out of marketing.
Any marketing-text consent must be obtained separately where required and is not a condition of purchase where prohibited by law.
23. Suspension and Termination
You may stop using the Services at any time. Stopping use does not automatically cancel a subscription or eliminate outstanding payment obligations.
CLEARLINE may suspend, restrict, or terminate access where:
- You materially violate these Terms or another applicable agreement.
- Payment is overdue, reversed, or fraudulent.
- We reasonably suspect fraud, unauthorized use, or misuse.
- Your activity creates a material legal, security, operational, or financial risk.
- A necessary third-party permission is withdrawn.
- Law or a competent authority requires it.
- We discontinue the applicable Service.
- Suspension is reasonably necessary to protect CLEARLINE or others.
Where a separate agreement or applicable law requires notice or an opportunity to cure, we will provide it.
Upon termination:
- Your right to access the affected Services ends.
- Associated display and use rights end as provided in Sections 15A–15D.
- We may disable Widgets and remove hosted Endorsement Materials.
- You must meet the cessation and removal obligations in Section 15D.
- Outstanding amounts remain payable.
- We may delete account content, subject to lawful retention and applicable access or deletion rights.
- Refunds are available only as expressly agreed or required by law.
Expiration through nonrenewal triggers the same end-of-license obligations even if an account record remains accessible.
Sections that by their nature should survive will survive, including payment obligations, ownership, permitted record retention, post-expiry restrictions, confidentiality obligations under separate agreements, disclaimers, liability limitations, indemnification, and dispute resolution.
24. Disclaimer of Warranties
TO THE FULLEST EXTENT PERMITTED BY LAW, THE SERVICES AND MATERIALS ARE PROVIDED “AS IS” AND “AS AVAILABLE,” WITHOUT WARRANTIES EXCEPT THOSE EXPRESSLY PROVIDED IN A SIGNED WRITTEN AGREEMENT.
CLEARLINE disclaims implied warranties of merchantability, fitness for a particular purpose, title, noninfringement, and warranties arising from course of dealing or usage of trade.
We do not guarantee:
- A favorable endorsement or particular review outcome.
- Increased sales, conversion rates, reputation, or revenue.
- Continuous availability of a veterinarian or endorsement.
- Acceptance of advertising by a platform, retailer, or regulator.
- Suitability of a product for every animal.
- That every error or interruption will be prevented.
- That third-party systems will continue to support an integration.
An endorsement does not relieve a manufacturer, seller, or advertiser of its own product-safety, substantiation, labeling, or legal obligations.
These disclaimers do not authorize inaccurate representations or exclude obligations that cannot lawfully be excluded.
25. Limitation of Liability
TO THE FULLEST EXTENT PERMITTED BY LAW, CLEARLINE, ITS AFFILIATES, LICENSORS, SERVICE PROVIDERS, AND THEIR PERSONNEL WILL NOT BE LIABLE FOR INDIRECT, INCIDENTAL, SPECIAL, CONSEQUENTIAL, EXEMPLARY, OR PUNITIVE DAMAGES, OR LOST PROFITS, REVENUE, BUSINESS OPPORTUNITIES, GOODWILL, DATA, OR USE ARISING FROM THE SERVICES OR THESE TERMS.
This includes, to the extent legally permissible, losses associated with lawful suspension or expiry of display rights, removal of an endorsement, widget unavailability, third-party platform decisions, or the customer’s failure to remove expired assets.
The exclusions apply regardless of legal theory and even if the possibility of such damages was disclosed.
TO THE FULLEST EXTENT PERMITTED BY LAW, CLEARLINE’S TOTAL AGGREGATE LIABILITY FOR ALL RELATED CLAIMS WILL NOT EXCEED THE GREATER OF:
- THE AMOUNT YOU PAID CLEARLINE FOR THE SPECIFIC SERVICE GIVING RISE TO THE CLAIM DURING THE THREE MONTHS BEFORE THE EVENT GIVING RISE TO LIABILITY; OR
- FIFTY U.S. DOLLARS (US $50).
These limitations do not exclude or limit liability where doing so is unlawful, including any applicable nonwaivable statutory remedy.
26. Indemnification
To the fullest extent permitted by law, you agree to defend, indemnify, and hold harmless CLEARLINE, its affiliates, licensors, service providers, personnel, successors, and assigns against third-party claims, liabilities, damages, settlements, penalties, and reasonable legal expenses arising from:
- Your unlawful or unauthorized use of the Services.
- Your User Content or inaccurate product information.
- Your breach of these Terms or violation of another party’s rights.
- Your products, advertising claims, labeling, or failure to disclose material information.
- Unauthorized modification, fabrication, or use of an endorsement.
- Continued use of Widgets, badges, or Endorsement Materials after the applicable right ends.
- Removal of required advertising disclosures.
- Uses by agencies, contractors, or other parties acting on your behalf.
- Your negligence, fraud, or willful misconduct.
This obligation does not apply to the extent a claim results from CLEARLINE’s own conduct for which applicable law prohibits indemnification.
CLEARLINE may control the defense of an indemnified claim, subject to reasonable coordination with you. You may not settle a claim in a way that admits fault by, imposes an obligation on, or adversely affects CLEARLINE without our written approval.
27. Third-Party Disputes and Release
To the fullest extent permitted by law, you release CLEARLINE from claims arising solely from disputes between you and independent third parties, except to the extent caused by CLEARLINE’s own actionable conduct.
If you are a California resident, this release includes unknown claims to the extent a waiver under California Civil Code Section 1542 is legally effective. Comparable protections elsewhere are waived only to the extent lawfully permitted.
This section does not waive nonwaivable consumer or privacy rights.
28. Informal Dispute Resolution
Before beginning arbitration or litigation, you and CLEARLINE agree to attempt informal resolution, except for urgent relief allowed below.
Send a written notice to legal@clearlinepet.com with the subject line “Notice of Dispute,” including:
- Your name and account email.
- A description of the dispute.
- The relief requested.
- Your signature or electronic signature.
CLEARLINE may send notice to your account email.
The parties will have 60 days after receipt to attempt resolution. Applicable limitation periods will be tolled during that period to the extent permitted by law.
This process does not prevent a regulatory complaint, an exercise of nonwaivable rights, or a request for urgent injunctive relief.
29. Binding Arbitration
Except for the exceptions below and where prohibited by law, disputes arising from the Services, these Terms, or your relationship with CLEARLINE will be resolved through binding individual arbitration.
The Federal Arbitration Act governs this arbitration agreement.
Arbitration will be administered by the American Arbitration Association (“AAA”) under its applicable Consumer or Commercial Arbitration Rules, as appropriate. Rules are available at adr.org.
One neutral arbitrator will hear the dispute. Proceedings may occur remotely or through written submissions where permitted by the applicable rules and fairness requirements.
The arbitrator may award relief available in court on an individual basis, subject to enforceable contractual limitations and applicable law.
Courts will determine disputes that applicable law reserves for judicial decision, including enforceability of the class-action waiver. Other questions of arbitrability will be decided as permitted by the governing law and rules.
Fees and hearing location will follow applicable AAA rules and law. Nothing in these Terms requires a consumer to bear prohibited costs or travel.
Judgment on an award may be entered in a court with jurisdiction.
30. Arbitration Opt-Out
You may opt out of arbitration by emailing legal@clearlinepet.com within 30 days after first accepting these Terms.
Use the subject line “Arbitration Opt-Out” and include your full name, account email, mailing address, and a clear statement that you opt out.
A timely opt-out applies to both parties and does not affect the other provisions of these Terms.
31. Exceptions to Arbitration
Either party may:
- Bring an eligible individual claim in small-claims court.
- Seek temporary or emergency injunctive relief.
- Bring a claim concerning infringement, misappropriation, or unauthorized use of intellectual property.
- Seek appropriate court relief concerning unauthorized access, fraud, hacking, or interference with the Services.
These exceptions include qualifying claims concerning unauthorized use of CLEARLINE marks or licensed Endorsement Materials after expiry.
Seeking permitted court relief does not waive arbitration of unrelated arbitrable claims.
32. Class-Action and Jury-Trial Waivers
TO THE FULLEST EXTENT PERMITTED BY LAW, YOU AND CLEARLINE MAY BRING CLAIMS AGAINST EACH OTHER ONLY IN AN INDIVIDUAL CAPACITY AND NOT AS A PLAINTIFF OR CLASS MEMBER IN A CLASS OR REPRESENTATIVE ACTION.
An arbitrator may not combine claims or preside over a class proceeding without the parties’ written consent, except to the extent applicable law requires otherwise.
TO THE FULLEST EXTENT PERMITTED BY LAW, BOTH PARTIES WAIVE TRIAL BY JURY FOR DISPUTES GOVERNED BY THESE TERMS.
If a restriction is unenforceable for a particular claim or remedy, that claim or remedy will proceed in the forum required by law. Nothing restricts a nonwaivable right to public injunctive relief.
33. Coordinated Arbitration Demands
If 25 or more substantially similar demands are submitted with the assistance of coordinated counsel or organizations, the parties will cooperate in good faith on efficient procedures consistent with applicable law and the arbitration administrator’s rules.
The parties may agree to representative initial cases, mediation, or other coordinated procedures.
No such process may eliminate an individual claim, impose an unlawful filing barrier, or require delay or fee deferral inconsistent with mandatory law or the administrator’s applicable rules.
Any agreed stay must preserve applicable limitation periods.
34. Governing Law and Venue
These Terms are governed by the Federal Arbitration Act where applicable and otherwise by Delaware law, without regard to conflict-of-law principles.
For disputes properly heard in court, the parties consent to the state and federal courts in New Castle County, Delaware, except where applicable law or the small-claims provisions require another forum.
This provision does not deprive consumers of nonwaivable protections or forum rights under applicable law.
35. Time Limit for Claims
To the fullest extent permitted by law, a claim arising from the Services or these Terms must be commenced within one year after it accrues.
This limitation does not apply where law prohibits shortening the period, and it is subject to applicable tolling provisions.
36. Changes to the Services or Terms
CLEARLINE may revise these Terms prospectively.
We will post the revised version and provide notice of material changes through a reasonable method where required.
Continued use after the effective date may constitute acceptance to the extent permitted by law. Where affirmative consent is required, we will obtain it.
Changes do not retroactively expand rights to personal information, alter a veterinarian’s permissions, or eliminate rights that applicable law protects.
Material changes to arbitration will receive at least 30 days’ notice and will not apply to a dispute already notified to CLEARLINE. You may reject a material arbitration change within that notice period by emailing legal@clearlinepet.com; the previously applicable arbitration agreement, if any, will continue to govern to the extent enforceable.
37. Export Controls and Sanctions
You may not use or provide access to the Services in violation of applicable export-control, sanctions, or trade laws.
You represent that your access and use are lawful under those requirements.
38. Assignment
You may not assign these Terms, an account, or a display license without CLEARLINE’s prior written approval, except where such restriction is prohibited by law.
CLEARLINE may assign these Terms in connection with a merger, acquisition, reorganization, transfer to an affiliate, or sale of the relevant business.
Assignment remains subject to third-party rights, our Privacy Policy, and applicable law. It does not expand an endorsement’s authorized scope.
39. Force Majeure
CLEARLINE is not liable for delay or failure caused by events beyond its reasonable control, including natural disasters, war, civil unrest, government action, communications failures, cyberattacks, vendor failures, fires, or floods, to the extent permitted by law.
40. General Terms
These Terms and any incorporated terms or separately executed agreements form the agreement concerning the Services.
Our Privacy Policy controls our handling of personal information if there is a conflict on that subject.
Sections 15A–15E control the licensing, display, expiry, and retention of Widgets and Endorsement Materials if a general provision elsewhere would otherwise suggest broader rights.
If a provision is unenforceable, it will be limited or severed to the extent permitted by law, subject to the specific arbitration provisions.
Failure to enforce a provision is not a waiver. A waiver must be in writing by an authorized representative.
No agency, employment, partnership, fiduciary, or joint-venture relationship is created by these Terms.
Headings are for convenience. “Including” means “including without limitation.”
Nothing in these Terms restricts legally protected truthful reviews, regulatory complaints, or other nonwaivable rights.
41. Notices and Contact
CLEARLINE may provide notices through your account, by email, or through another reasonable method consistent with applicable law.
For legal notices, disputes, or questions about these Terms:
For subscription cancellation, widget issues, endorsement-status questions, or general support:
For privacy questions and data requests:
You must promptly update contact details used for notices concerning endorsement withdrawal, suspension, or license expiry.
Receipt and effectiveness of notices are determined under applicable law and any specific notice provision in these Terms.